brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

Other Häagen-Dazs brand-name products were not affected, according to the FDA’s press release. —Angel Saunders, PEOPLE, 5 Nov. 2025

Gap Logo Fleece Joggers There’s nothing more thrilling than uncovering brand-name finds at Amazon, so these Gap joggers are a must-have addition to my suitcase for under $30. —Merrell Readman, Travel + Leisure, 2 Nov. 2025

Noun

No matter where it’s sourced, the Ralph Lauren Christmas is less about brand names and more about atmosphere. —Nick Lichtenberg, Fortune, 4 Nov. 2025

The Rings of Power, but those are based on proven IP, at a moment when the industry seems afraid to spend big on anything but brand names. —Alan Sepinwall, Rolling Stone, 3 Nov. 2025

Word History

First Known Use

Adjective

1887, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Rhymes for brand-name

• acclaim
• aflame
• airframe
• ballgame
• became
• declaim
• defame
• disclaim
• doorframe
• exclaim
• inflame
• mainframe

Legal Definition

brand name

noun

: trade name